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Ford’s New Mustang Unveiled On World’s Tallest building, Burg Khalifa

Ford’s New Mustang Unveiled On World’s Tallest building, Burg Khalifa

The 2015 Ford Mustang is not only a hit in the U.S., it’s making headlines all over the world. As you know, the S550-based Mustang is a global product and recently Bill Ford helped inaugurate Ford’s latest business unit, Middle East and Africa, an exciting, vibrant region that represents the final frontier for growth in the auto industry. To do so, Ford’s New Mustang Unveiled On World’s Tallest building, Burg Khalifa.

The Detroit automaker said it would launch over 20 new vehicles in this region by 2016, including the all-new Mustang debuting next year. According to Ford, industry sales in Middle East & Africa are expected to grow 40 percent to 5.5 million vehicles by 2020.

Mustang enthusiast and Ford Executive Chairman Bill Ford as on hand to deliver the iconic pony badge to the 2015 yellow Mustang on the 112th floor of the skyscraper. “Today we planted the Ford flag in the Middle East & Africa, an exciting, vibrant region that represents the final frontier for growth in the auto industry,” Bill Ford said. “We also sent a message to the world that Mustang is going global after 50 years as America’s greatest motoring icon.”

Ford’s new Middle East & Africa business unit covers the company’s automotive business in 67 Ford markets in North Africa, Sub-Saharan Africa, South Africa and Middle East regions. Industry sales in Middle East & Africa are expected to grow 40 percent to 5.5 million vehicles by 2020.

According to Ford Motor Company, “Viewers of the light-hearted action spectacle witnessed a dramatic journey that started with a hero atop a cliff in Arizona taking an urgent call. The unknown protagonist raced via horseback, airliner, car, helicopter and jet ski to Dubai to deliver the iconic pony badge. Only in the final scene on the 112th floor of the Burj Khalifa – 399 meters (1,300 feet) above the ground -- was the protagonist revealed with a wink and a nod as Bill Ford, the great-grandson of Henry Ford.”

“A century ago Henry Ford had a vision to open the highways to all mankind,” said Jim Benintende, president, Ford Middle East and Africa. “Placing our regional headquarters in Dubai lets us tap the innovation and imagination that’s flourishing here, helping us to bring our founder’s vision to this part of the world.”

Ford also announced that the Ford Focus, Ford Fusion and Lincoln MKC will go on sale in the Middle East and Africa. This includes EcoBoost engines, SYNC in-car connectivity, inflatable rear seat belts, MyKey and other driver assist technologies.

“Almost 50 years ago Ford captured the world’s attention by placing a 1965 Mustang Convertible atop what was then the world’s tallest building, the Empire State Building in New York City,” Bill Ford said. “Today’s event in Dubai, home to the world’s current tallest building, completes an incredible global journey for Ford and Mustang.”

Ford stated that a team of six engineers travelled with the special Mustang from Ford’s world headquarters in Dearborn, Michigan, to Dubai aboard an Emirates Airlines flight. Once the car arrived in Dubai, it was transported to the base of Burj Khalifa and carefully separated into six sections that could be transported to the 112th level via the building’s elevators. The team reassembled the vehicle over approximately 12 hours.

“We’ve taken the new Mustang to new heights of technology and refinement, so taking it literally to new heights atop the Burj Khalifa is an amazing achievement for our team,” Benintende said. “There are no cranes that would reach that high, and helicopter delivery is out of the question. Making this happen is truly an example of Ford engineering expertise at work.”

“Dubai is a destination which offers a remarkable range of breath-taking experiences, so Ford’s ambition for this event was a natural fit,” said His Excellency Helal Saeed Almarri, Director General, Dubai Tourism. “It was a privilege to work with Ford and our partners to stage the event and to demonstrate once more that Dubai is a city which continues to push the boundaries of possibility.”

This entry was posted in News and tagged ford, mustang, 2015 Ford Mustang, bill ford, dubai, tallest building, middle east, africa, Ford Mustang on November 20, 2014 by Evan Smith.
NMRA Announces its 2015 Event Schedule

NMRA Announces its 2015 Event Schedule

Snow is falling and frigid temperatures have put some of us on lockdown, but our BrothersPerformance.com team never stops thinking about making horsepower and putting to the track. Yes, it’s that time of year where we begin planning our schedule for the coming racing and show season and we wanted to share the news that the NMRA Announces its 2015 Event Schedule.

Anthonny Bongiovanni goes wheels up in his supercharged Cobra Jet Mustang.

NMRA (National Mustang Racers Association) events are the perfect place to take your Mustang or other fast Ford on track—or to take in the action as a spectator. Along with series sponsor Keystone Automotive, the NMRA has just released its official schedule for the 2015 season.
“This is our 17th year of exciting NMRA all-Ford heads-up drag racing in classes like VP Racing Fuels Street Outlaw and the popular Coyote Stock, plus we have our giant car show, huge manufacturers’ midway and more,” said NMRA president Steve Wolcott.

The Manufacturer's Midway is packed with great deals on popular parts like this BBK throttle body.

The manufacturers’ midway is where you'll find all the great items such as cold-air intakes, throttle bodies, headers, and much more.
“The 2015 season will also feature the Aerospace Components Winner’s Circle and special events at each and every race, plus True Street and all the exciting classes at ach venue,” he added. It’s a year of all-Ford racing that’s simply not to be missed and the Brothers Performance team plans to be at many of the events.

NMRA Schedule

March 5-8, 2015
21st Annual Nitto Tire NMRA Spring Break Shootout presented by Muscle Mustangs & Fast Fords—Bradenton Motorsports Park in Bradenton, Florida

April 9-12, 2015
7th Annual NMRA/NMCA All-Star Nationals presented by Miller Welders—Atlanta Dragway in Commerce, Georgia

May 1-3, 2015
15th Annual NMRA Ford Nationals featuring the 3rd Annual SVT Shootout presented by SVTPerformance.com—Maryland International Raceway in Budds Creek, Maryland

June 11-14, 2015
12th Annual McLeod Racing NMRA Ford SUPER Nationals featuring the Muscle Mustangs & Fast Fords All-Female Shootout—Summit Motorsports Park in Norwalk, Ohio

July 30-Aug. 2, 2015
10th Annual Nitto Tire NMRA/NMCA Super Bowl of Street Legal Drag Racing—Route 66 Raceway in Joliet, Illinois

October 1-4, 2015
17th Annual Nitto Tire NMRA All-Ford World Finals—Beech Bend Raceway in Bowling Green, Kentucky

Enthusiasts will enjoy thrilling and competitive drag racing in over 15 racing classes from basic bracket classes, to the wild 7-second Outlaw shootout classes. ACT Pure Street, Detroit Locker Truck & Lightning, Muscle Mustangs & Fast Fords True Street and Exedy Racing Clutch Modular Muscle are just a few of the popular classes returning for the 2015 Keystone Automotive NMRA All-Ford drag racing season.
For more information, please stay tuned to www.NMRAdigital.com and be sure you’re a fan of the NMRA Facebook page at www.facebook.com/NMRANationals.

You'll find an amazing selection of Fords in the car show at NMRA events.

This entry was posted in News and tagged Brothers Performance, ford, mustang, nmra, evan j smith, super bowl, keystone, event schedule on November 19, 2014 by Evan Smith.
NASCAR Ford EcoBoost 400 Trophy Honors Henry Ford

NASCAR Ford EcoBoost 400 Trophy Honors Henry Ford

The winner of this Sunday’s Ford EcoBoost 400 NASCAR Sprint Cup race at Homestead-Miami Speedway will be taking home a trophy, but in this case, the new trophy represents a unique part of Ford Racing history. The NASCAR Ford EcoBoost 400 Trophy Honors Henry Ford, with a replica of the steering wheel found on his own racer, known as “Sweepstakes.”

Homestead-Miami Speedway and Ford Racing collaborated on a special race winner’s trophy unlike any other in the sport, which is a first. This is the final race in the 2014 NASCAR Sprint Cup season, and in addition to one racer winning the new trophy, a champion in the series will also be crowned. This is the first year for NASCAR’s new chase format, and four drivers, Joey Logano, Kevin Harvick, Ryan Newman and Denny Hamlin all have a shot at the title

According to Ford, The trophy is topped with an exact replica of the steering wheel of Henry Ford’s first race car—the 1901 Sweepstakes racer—currently on display at Henry Ford Museum in Dearborn, Michigan. For enthusiasts know that Henry Ford actually raced Sweepstakes in his one and only race on October 10, 1901, where he scored an upset victory that helped attract the investors who ultimately helped him start Ford Motor Company in June, 1903.

“We’re pleased that the winner of the Ford EcoBoost 400 will get such a unique trophy,” said Edsel B. Ford II, a member of the Ford board of directors and great-grandson of Henry Ford. “The steering wheel visually represents the start of the Ford Racing program 113 years ago, and the winner of it will need to do the same thing great-grandfather did that day – defeat the best drivers in America.”
The trophy also features a unique plaque with an engraving of Henry Ford and his riding mechanic, Spider Huff, replicating them racing in 1901.

This entry was posted in News and tagged nascar; ford; henry ford; sweepstakes; spring cup; ecoboost; joey logano; kevin harvick; ryan newman, denny hamlin, dearborn on November 16, 2014 by Evan Smith.
Hot Deals On Mustang Parts And More

It might be cold and snowing in parts of the country, but there's no better time to check out Brothersperformance.com for an endless line up of hot deals on Mustang parts and more. The holidays are just around the corner and brothersperformance.com has great deals on all the special items you've had your eye on. We are your number one source for American muscle car performance parts—bar none!

Need horsepower? We've got cold-air kits, BBK throttle bodies, headers and exhaust, a wide range of mufflers, including the hot new BBK Varitune Axle-Back kits, plus flash tuners, blower kits, camshafts and more. Of course, no ride is complete without new wheels and tires, a tighter suspension, or killer body parts. At brothersperformance.com, we have the parts in stock to make your hot rod rock. We stock the latest parts from your favorite manufacturers including BBK, Baer, JMS, MSD, Auto Meter, SCT, Ford Racing, Holley, Koni, Steeda, Ram, Centerforce, and many more.

Brothers Performance is also staffed by enthusiasts, just like you, so we can help you make the right decision when selecting performance parts for your American muscle car. Our facility features a state-of-the-art installation center with an in-house Dynojet chassis dynamometer and capable tuning staff. Brothers performance is truly a one-stop high performance shopping center.

In addition, we have tons of specials on many popular items, so check us out on line, call us toll free at 1-800-486-2681 or stop by our showroom located directly off I-4 (between Orlando and Daytona) in Deland, Florida.

This entry was posted in News and tagged Brothers Performance, BBK, ford, mustang, steeda, cold-air, koni, centerforce, clutch on November 14, 2014 by Evan Smith.